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Referencias

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    Barney, J. B. (1997). Ganar y mantener la ventaja competitiva. Lectura, MA: Addison-Wesley.

    Barney, J. B., & Hesterly, W. S. (2006). Gestión estratégica y ventaja competitiva: Conceptos y casos. Upper Saddle River, NJ: Pearson/Prentice Hall.
    Banco de Desarrollo de Negocios de Canadá. (2016a). Financiamiento de puesta en marcha Recuperado a partir de www.bdc.ca/es/about/who-we-are/pages/default.aspx
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